Junior Tours was founded in 1967 as a student travel resource. We’re focused on teachers and the success of their students.
Fundraising is a big deal when it comes to creating opportunities for all students to enjoy student trips, regardless of economic circumstances. But it’s a tough row to hoe when you’re not sure which way to turn to raise money.
Successful fundraising is a kind of an art form. Convincing people of the value of what you’re raising money to support (in this case, student travel) is about communication, preparation and making all the right moves.
This post shares our 5 keys to fundraising success. Follow them and watch that trip fund overflow!
1. Know What You Need
You can’t fundraise effectively without having drawn up a detailed budget. Budgeting is one of the first steps toward organizing a student trip for this reason. Important to note, also, is that it’s one of the mechanisms that wins you administrative approval.
Be sure to include items beyond transportation and lodging. While those are your big-ticket items, you’re also going to need to feed your kids and pay for entrance to educational attractions that support your curricular goals.
2. Create Urgency
Setting clear goals to meet by certain dates is a great way to light a fire under your fundraisers (students and parents alike).
Draw up a thermometer to start your fundraising drive. As you hit landmark goals, mark them on the thermometer, so everyone can see how well you’re doing. Talk about the thermometer and how it’s going to take everyone’s best efforts to reach your financial goals.
Create urgency and watch the money flow in.
3. Fundraising Chair
We know that teachers are almost superhuman, but we also know that you need support. In the case of effective fundraising, you’ll need someone to take charge of this aspect of the trip.
Choose an engaged parent with a reputation for getting things done. It’s been proven repeatedly that putting a parent at the helm of fundraising gets results and a better response.
4. Get Together
Once a month, get your fundraisers together to talk about progress and kick around ideas. This is a habit which builds communal accountability and provides the opportunity to share successes and fresh input.
At the same time, update your fundraisers about the status of the trip. Let them know you’ve booked accommodation and share with them the attractions you’ve confirmed them for at their destination. Building excitement raises funds!
5. Get Personal
Parents and students raising money need your encouragement, so make a point of meeting with individual members of your fundraising group to talk about how things are going. Hearing concerns and sharing ideas reminds your fundraisers that they’re not working in a vacuum.
The leadership you provide your fundraisers plant the seeds of success and a well-financed student trip!
For more than 50 years, Junior Tours has been supporting educators with superlative student tour planning and coordination.
Let the adventure begin! Contact us for a free sample itinerary and quote.